I.

OVERVIEW

 

Photographs play an important role in the proliferation of fake news. Our product serves as an added layer of security to create a more transparent news sharing experience. This is especially relevant today because people are exposed to an abundance of misinformation on digital media.

QUIN is a platform for journalists to source verified photographs. The QUIN database is crowd sourced by photographers and civilians who take photographs using the QUIN mobile app. It immediately records location, date, and other metadata of the photograph to ensure that it cannot be manipulated.

 
 
 

PROJECT LENGTH

2 months

 

TEAM

Karelia Arredondo, Rawan Kobeissi

 

MY ROLE

Research, system mapping, interface design

 

SKILLS

End to end user experience design

 
 
 
 
 

HOW QUIN WORKS

 
 
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Take a photograph with the Quin mobile app when you witness a newsworthy event.

 
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Quin verifies the location and time of your photograph instantly and saves it on the blockchain.

 
 
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Journalists around the world can now find and trust your photograph. They pay you to use it in their news articles

 
 
 
 
 
 

II.

RESEARCH

 

We conducted interviews with journalists, editors and reporters who worked for news outlets around the world. This helped us understand how news culture, regulations and ethical journalism vary around the globe. With an expanded understanding of the complex ecosystem of news sharing, we created system maps to better communicate the problem space and our vision. 

 
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KEY INSIGHTS

 
 
 

01. Photographs play a key role in the proliferation of fake news on social media today with photos being used as click bait to lure readers.

 
 

02. Journalists would use amateur photographs because excluding visuals would reduce the credibility of the news outlet.

 
 

03. Journalists spend a lot of time searching Twitter and Instagram for relevant news photographs to use in their news articles. They then contact the owner to use the photograph.

 
 

“The biggest challenge (that journalists face) with the online world is that people want information here and now. They want the information and the images, and whatever happens we have to be able to publish as much as possible, people expect that. The competition with tabloids is about who has the first image. This is a competition where speed counts, but having the correct information also counts.”

From the 2017 book, Photojournalism and Citizen Journalism by Stuart Allen

 
 
 
 

III.

DEFINING THE PROBLEM

 

Journalists need photographs to build credibility of their news stories within their audience. Currently, journalists encounter a lack of accessibility to verified photographs. Sourcing photographs today takes a large amount of time and effort for journalists.

 
 

 
 

How might we create a photo sourcing experience that’s easy, efficient and credible?


 
 
 
 
 

IV.

PROTOTYPING

 

Once we had defined a clear problem statement and recognized the opportunity area we began prototyping the user flows. The biggest challenge we faced was ensuring security of images at every stage. This included preventing users from taking screenshots and manipulating images. We ended up creating a detailed security system that would ensure that our key value proposition remained robust.

 
 
 
 

SYNTHESIS

 

VISUAL  IDENTITY

 

WIREFRAMES

 
 
 

HIGH FIDELITY MOCKUPS

 
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V.

VISION AND NEXT STEPS

 

Over the course of this project we realized that the ecosystem that supports unverified news articles is extremely complex. Measures need to be taken on several fronts by journalists, readers, social media companies and news agencies to combat it.

Our next steps to build on the Quin prototype is to incorporate DSLR compatibility so that journalists can access professional quality photographs. We are also exploring incorporating a subscription model for news agencies to help their journalists expedite the process of buying a photograph.